What Antarctica Does
Antarctica Digital is the name behind many successful online campaigns. Our technology and services have powered some of the most successful marketing campaigns in North America, the UK, and Europe. Our mission is to deliver extraordinary marketing results for our clients, and we’ve aligned our technology and client services to deliver those results.
Captivate is our suite of touchpoints encompassing many different aspects of online marketing, from traditional email to powerful contests and sweepstakes to social media. Captivate is especially suited to brands marketing to consumers. Marketing results across various consumer segments are clearly displayed in an online dashboard, giving real-time results. Because everything is powered by a unified database, Antarctica is able to use the results from one campaign to influence the behavior in other campaigns. The result is a fully integrated suite of powerful touchpoints, delivering provable ROI.
Cultivate is our flagship product for companies engaged in B2B marketing. Cultivate allows marketers to track prospects from first click through to sale. It tells your sales reps who is visiting your site and who the hottest prospects are. This saves an incredible amount of time as your sales team can focus on the hottest leads first and not have to waste their time cold calling. Further, Cultivate lets you completely automate many common marketing tasks including things like event registrations, fulfillment of requests for marketing material, and many other tasks. By automating the repetitive, low-value tasks you gain the freedom to work on creative, high-value sales and marketing activities that yield higher returns.
Whichever touchpoints and services are appropriate for your online marketing efforts, Antarctica Digital is committed to generating more awareness, delivering more buyers, and ultimately driving more revenue from your marketing.